Strategic management is the process of specifying an organization’s objectives, developing policies and plans to achieve these objectives, and allocating resources to implement the plans. It includes both strategic formulation
For large corporations, corporate strategy is more concerned with managing a portfolio of businesses. For example, the corporate level strategy involves decisions about which business units to grow, resource allocation
Strategy is a key planning tool for the smooth running of an organization and achieving its goal of long-term survival and growth. It is regarded as the most important tool
The concept of strategic management emerged to meet the decision makers’ challenges. Different key ideas have been developed in the last 40 years, which are used to link strategic management
The strategy concept recently evolved as an explicit tool for managing social and economic organizations. To understand strategic management origin, it is necessary to examine the evolution of organizations in